Home  >  Investor Relations  >  Business policy  >  Business Development

Business Development

From establishment in 1994 (Purchase-Wholesale Model)


  • The price of used cars falls relatively quickly in Japan.
  • Controlling inventory and minimizing inventory risk is the key to success in the used car business.
  • Gulliver International was founded in 1994. At that time, the Company controlled inventory risk by selling at auction all the used cars it purchased within two weeks.
  • We purchased the highest number of used cars in the industry.

Transition period(Retail Model)


  • By leveraging the strengths it built up at the purchase and wholesale stages, the Company started to shift its focus to retail, opening retail stores from 2014.
  • The Company expanded stores through multiple channels for each vehicle category and target.

Growth period(New Retail model)


  • The Gulliver brand power that we have accumulated over more than a quarter century has obtained high recognition and established credibility.
  • From now, we will promote the development of stores by maximizing Gulliver’s brand power.
Gulliver OUTLETGuliver MINICLEGulliverSNAPHOUSEWOW!TOWNLet's hang out with everyone! HUNT.LIBERALALIBERALA